A Tiny Creative Challenge
We’re inviting creators to participate in a social campaign leading up to Cannes Lions.
The brief is delightfully simple:
Write the words “Create Like a Human.”
That’s it.
Create an Instagram post that features those four words through your unique lens, style, medium, perspective, or creative obsession.
Hand-letter it. Paint it. Photograph it. Collage it. Animate it. Distort it. Make it beautiful, provocative, funny, weird, emotional, imperfect, or entirely unexpected.
The words stay the same.
Everything else is yours.
Select pieces will be curated, credited, and featured as part of Inspired’s Cannes coverage in partnership with Advertising Week.
For inclusion simply tag @createlikeahuman and @wrdsmth and use the hashtags #createlikeahuman #inspiredatcannes. If you’ll be at Cannes, your participation also qualifies you for admission to our event.
Create an Instagram post that features those four words through your unique lens, style, medium, perspective, or creative obsession.
One phrase. Infinite interpretations.
How would a human creator create “Create Like a Human”?